Art Director / Creative Director
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Wingstop TV

 
 

WINGSTOP TV

Our TV media spend was MUCH lower than our competitors. To cut through the clutter, our "Can't Stop" campaign used unusual found audio with moody motion capture footage and specific supers to create an unmistakable Wingstop vibe.

 
 

The year before, our TV campaign focused a bit more on lifestyle. The spots below were all made with a single shot, which I can attest to being equally fun and terrifying to shoot.