420 HULU hIGHAitus
This year for the holiest of stoner holidays we decided to create a twist on an old favorite. Inspired by the "let's all go to the lobby" animations, we created our own characters on their way to Wingstop. The twist was knowing this specific holiday lent itself exceptionally well to binge watching online content. So we made a series of videos that each started out the same way but got progressively more unhinged. We then worked with media to make sure they were played sequentially on Hulu, Youtube, Adult Swim, Viceland, and FX. As well as being in theaters right before movies opening on 4/20 (like Super Troopers 2)
